Greetings one and all,
I write on behalf of the GCC Board to let membership know that we are looking at redesigns of the club logo.
The impetus behind this effort is that club membership, as well as ridership at the Gainesville Cycling Festival (GCF), have been declining in recent years.
That has driven changes on the Board, including the addition of a new Membership Director, Jeanie West, and a new Communications Director, Javier Espinosa.
The design of a new-look club logo is part of a broader effort to revise the GCF website and eventually the GCC website, and to pursue more communication outreach via social media.
Our goal is to attract new and younger club members and call renewed attention to our annual festival.
The proposed new-look club logos are attached for those who are interested. The Board anticipates using one of these in future communications for the GCF.
Stephen Perz
President, GCC